Box Office Predictions & Analysis (08/09/17)
It has arrived and by that I could only mean the actual movie, It, based on the novel by Stephen King and, of course, the original miniseries released in 1990 and starring Tim Curry as the iconic Pennywise clown.
Buzz is through for the roof for the remake with trades predicting a record-breaking weekend for movie, which is intended to kickstart a new franchise for Warner Bros. I’m going to try and be conservative and tip It for a super $75 million over the weekend.
If It meets my prediction that means the movie will break a record and become the largest grossing opening weekend for an R-Rated horror movie, beating Paranormal Activity 3.
That’s more than enough to wash away the foul memories of the box office disaster that was August.
Elsewhere, Open Road Fims’ Home Again, starring Reese Witherspoon, offers non-It fans a nice alternative and I’m estimating the small budgeted romantic comedy for a decent $10 million.
The Hitman’s Bodyguard and Wind River should each add $6 million and $4 million respectively.
Last Year: Tom Hanks’ Sully premiered to $35 million.
Next Week: Jennifer Lawrence stars in Darren Aronofsky’s Mother!